An egg-cellent idea

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Hoppy’s Big Day Out brings families together

We held an Easter event titled ‘Hoppy’s Big Day Out’, which saw the PCH rabbit, Hoppy, work his way through five locations across Plymouth, giving away Easter eggs and posing for photos. Hoppy’s locations for the day remained a secret until a week before the event, with clues being given out via social media in the form of videos and maps on where and when he would be.

Hoppy eventually made appearances at Efford Youth and Community Centre, Devonport Park, The Beacon, Ernsettle Green and Whitleigh Green. The purpose of the campaign was to be active in the community and engage with our residents at a family-orientated time of the year.

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